On October 23, the second ASEAN Spot was held at Prof. Dr. Djajusman Campus B LSPR Jakarta.
Mr. Hermawan Kartajaya, Founder & Executive Chairman of MarkPlus.inc, shared about the market and technology and the importance of education. He also presented his four books titled “Enjoyment” (Marketing 1.0), “Experience” (Marketing 2.0), “Engagement” (Marketing 3.0), and “Empowerment” (Marketing 4.0).
Mr. Agung Laksamana, Chairman of Perhumas Indonesia, emphasized on public relations nowadays.
The last session of the ASEAN Spot event was closed by Ms. Nina Hidayat, Head of Communication Modern and Contemporary Art Museum in Nusantara (MACAN). Ms. Nina said that the MACAN Museum was expected to be able to give a welcome impression to visitors through direct interaction, and how important clear information was. Ms. Nina concluded that Education was a big mission of MACAN. (Irfan / Nadira)